Fairstone CEO: We buy firms that don't want to sell

Advice firm acquirer sets sights on growth firms

Laura Miller
clock

Fairstone is the financial advice firm private equity investors have taken an interest in. How does it keep them interested? By mimicking their behaviour.

Lee Hartley (pictured) laughed when I ask him at our first meeting if his end game is to sell to a product provider. "You don't pull any punches do you?" As CEO of Fairstone - a group that from a business view acts more like the private equity firms that back it than most financial advisers - he should have expected it. Chartered, independent, and a national, the advice firm was formed in 2007 as Moneygate, rebranding in April 2015. But the real work began in 2010, when the firm first decided to expand seriously. To pay for growth it has sold stakes to a quartet of private equit...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

UK IFA deal numbers hit 'new peak' in 2025

UK IFA deal numbers hit 'new peak' in 2025

Deals rose from 50 to 133 between 2020 and 2025

Sophia Panayi
clock 12 May 2026 • 4 min read
Phillip Wickenden: The political map has been redrawn

Phillip Wickenden: The political map has been redrawn

'The market is not pricing personalities. It is pricing discipline'

Phillip Wickenden
clock 11 May 2026 • 6 min read
Why the end of paper shareholdings matters now

Why the end of paper shareholdings matters now

‘There is still time before the 2027 deadline’

Ben Rogers
clock 11 May 2026 • 4 min read