Why platform due diligence demands a tougher approach

PLATFORMS

clock • 7 min read

There is much more to platform due diligence than simply assessing the features and benefits on offer. Phil Ralli, head of platform proposition at Aviva, explains.

Considering the benefits and efficiencies gained from using platforms are eroded if an adviser adopts numerous offerings, it is unsurprising that recent research has found the average adviser uses between two and three. I imagine this is a figure that is set to continue at a similar level. While the trend is understandable, it does highlight the importance of the adviser's due diligence process and, specifically, what the focus of that process is on. Frequently, due diligence is used when referring to platform product research, where all the features, benefits, costs and products o...

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