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  Date: 14 Jun 2019
  
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  Date: 14 Jun 2019
  
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ESG spotlight

Aviva to take majority stake in robo-investor Wealthify

For undisclosed fee

“Aviva’s investment in our business reflects a clear shift in market demand for high-quality, technology-enabled financial services solutions" - Wealthify's Richard Theo

Julian Marr
05 October 2017

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Aviva has agreed, for an undisclosed fee and subject to regulatory approval, to acquire "a majority shareholding" in Wealthify Group, the holding company of robo-investment service Wealthify.

The insurer said the move was part of its strategy to build customer loyalty by providing a wide range of insurance and investment services managed through its digital MyAviva hub. It added the investment...

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