How IFAs are prioritising sustainable growth in 2026

This is an exciting time for IFAs, who have put client growth firmly on the agenda over the next 12 months. Research we recently conducted found that attracting new clients is a high priority for over two-thirds (69%) of IFAs this year, with the vast majority expressing an optimistic outlook on both their business and the wider industry.   Significantly, two-thirds of the IFAs we surveyed cited profitable growth as their primary focus this year, suggesting that firms are not simply looking to take on more clients at any cost, but instead are taking a more considered, sustainable approach...