Ross Allan: The quiet strength behind great client outcomes

Blocking out the noise and focusing on delivery

clock • 4 min read

The platform market is evolving. That's a positive thing, as choice drives progress but, writes Ross Allan, it's important to distinguish between noise and substance...

There's a lot of debate in the UK platform market about the future of financial planning and advice delivery. And it's not difficult to find self-styled disruptors claiming that traditional platforms are outdated or that a new piece of technology will solve every challenge faced by advice firms – all at a lower cost. The headlines and claims might be loud, but often, they can miss the point. In my experience of running large operational environments in the intermediated financial services sector, I expect the reality for most advice firms is more practical. Advisers are not looking to...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Alex Cowan-Sanluis: Platforms are hiding in the bell curve

Alex Cowan-Sanluis: Platforms are hiding in the bell curve

The bell curve of client banks

Alex Cowan-Sanluis
clock 07 September 2026 • 4 min read
Vanguard UK Platform Awards: The full shortlists revealed

Vanguard UK Platform Awards: The full shortlists revealed

VUKPA 2026 finalists

Professional Adviser
clock 27 July 2026 • 2 min read
AJ Bell platform AUA up 12% in Q3 to £121.5bn

AJ Bell platform AUA up 12% in Q3 to £121.5bn

Up 26% over the last year

Jenna Brown
clock 23 July 2026 • 2 min read