Four business benefits of generative AI in wealth management

GPTs can help wealth managers navigate complex regulations

clock • 5 min read

One of the biggest risks to wealth managers when it comes to GPTs is ignoring them, writes Nathan Stevenson

The potential risks and rewards generative pre-trained transformers, more commonly known by its acronym GPTs, such as OpenAI's GPT-4 in financial services have been much debated. Yet regardless of opinion, one point is indisputable: GPTs are here to stay. As such, one of the biggest risks to wealth managers when it comes to GPTs is ignoring them and failing to explore the opportunities that they can bring. Wealth managers, such as Morgan Stanley, which have embraced GPTs are transforming their business and stand to open up an increasingly large competitive gap on the rest of the market. ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Carlyle emerges as buyer in Intelliflo takeover deal – report

Carlyle emerges as buyer in Intelliflo takeover deal – report

Private equity group Carlyle secures ownership of Intelliflo

Sahar Nazir
clock 20 August 2025 • 3 min read
As advisers are zigging to AI, how do you zag?

As advisers are zigging to AI, how do you zag?

'Be visible. Be local. Be helpful before you’re needed'

Harry Webster
clock 14 August 2025 • 4 min read
AI in financial services: Hype, hope, or a bit of both?

AI in financial services: Hype, hope, or a bit of both?

'It's important to maintain a healthy dose of scepticism and here's why...'

Doug Boyce
clock 06 August 2025 • 4 min read