Alastair Black: Meeting client needs through digital transformation

High quality service

clock • 4 min read

Alastair Black explains how the use of digital will be key to helping advisers continue to meet clients’ needs over the next 12 months and deliver the high quality of service they have come to expect

The start of a new year is always a time for reflection and planning ahead, both personally and professionally. For advisers, a new year generally means setting out priorities for the next 12 months and continuing to meet clients' needs in the most efficient and seamless way possible. Of course, the past two years have been challenging for all of us. It's one of the reasons why abrdn recently carried out a piece of research with more than 1,000 advised consumers to gather insight about how their needs and priorities may have changed as a result of the pandemic.  Two key trends emer...

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