Russell Andrews: Why empathy informs advocacy

The ultimate client-centric proposition

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Russell Andrews: "It becomes less about the fees they pay and more about how they could not cope without them."
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Russell Andrews: "It becomes less about the fees they pay and more about how they could not cope without them."

Russell Andrews discusses the evolution of hyper-personalised advice which takes the adviser/client relationship to the 'next level'. Here he explains how empathy and technology work to bring people together

Imagine a world where your financial adviser knows you like a parent, understands you like a friend, motivates you like a coach, looks out for you like a doctor, offers the flexibility of a smartphone,...

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