Chris Budd: How financial wellbeing helps clients

It's not about goals

clock • 3 min read

In his latest column for Professional Adviser, Chris Budd summarises the topic of financial wellbeing and considers why it is becoming so popular at the moment

What is financial planning? Let's start at the beginning. Financial planning is really very simple; work out what you want from life and then spend your money on that. Except, of course, that isn't very simple at all! Working out what you want from life - and what will make you happy - is actually pretty tough. We have many internal and external pressures that make it very difficult to understand what will make us happy. It is difficult, if not impossible, to challenge our own assumptions. This, then, is a key role of the financial adviser. To help a client reflect on their rela...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

The paradox of invisible value: How to ensure clients recognise the power of advice in volatile times

The paradox of invisible value: How to ensure clients recognise the power of advice in volatile times

'Investing is not just a technical exercise; it’s an emotional one'

Kate Rainbow
clock 03 August 2026 • 4 min read
The Platforms Association acquires the UK Platform Awards

The Platforms Association acquires the UK Platform Awards

Clive Waller hands over the awards programme

Isabel Baxter
clock 30 July 2026 • 2 min read
FCA bereavement survey sent to just 12 firms – 'A very small dip in the ocean'

FCA bereavement survey sent to just 12 firms – 'A very small dip in the ocean'

Covers advisers, platforms and wealth managers

Sophia Panayi
clock 30 July 2026 • 3 min read