Financial advice standards have to improve

clock

It seems at every turn we are faced with new evidence that the standards of financial adviser are lower than customers have a right to expect. Of course, many of the tests advisers are failing are standards imposed by regulation, rather than what the business would have done in the absence of regulation.

But doesn’t that say something important about the financial services business? I’ve for a long time held the view that the parts of the financial services business which directly affect the public should have agreed professional standards as well as regulation. In fact, if their standards were good enough, the need for regulation would be much reduced. What have other professions done? They set up professional bodies to coordinate creation and ownership of their own standards. Isn’t that a model for us? The biggest challenge on this front is from those who believe business practice i...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Editor's view: Pensions IHT alarm bells – when people become process

Editor's view: Pensions IHT alarm bells – when people become process

The go-live date for inheritance tax (IHT) on unused pension funds is edging closer, and this week saw HMRC bring some clarity on what to expect.

Jen Frost
clock 15 May 2026 • 3 min read
Feel Good Friday: Castlefield partner expands not-for-profit refill hubs across Cheshire

Feel Good Friday: Castlefield partner expands not-for-profit refill hubs across Cheshire

Project run by Eco Communities

Professional Adviser
clock 15 May 2026 • 1 min read
Closing the advice gap: The case for attitudinal targeted support

Closing the advice gap: The case for attitudinal targeted support

TISA’s Sophie Legrand-Green on a ‘significant’ way to influence consumer behaviour

Sophie Legrand-Green
clock 14 May 2026 • 4 min read