Targeted support: 38,000 current advice users expected to switch

Firms could generate up to £499 in revenue per customer

Isabel Baxter
clock • 4 min read

It is predicted that 38,000 current advice users will switch to targeted support and firms will generate up to £499 in revenue per targeted support customer.

This has been estimated in the Financial Conduct Authority's (FCA) targeted support consultation paper, with a range of between 24,000 to 130,000 advice users, approximately 0.5% to 2.8%% of all consumers taking advice. Meanwhile, it is expected that 94,000 consumers (with a range between 58,000 to 340,000) who are currently considering, but not taking advice will take up targeted support. Targeted support ‘unlikely to have a detrimental effect on holistic advice' The regulator said that the introduction of targeted support is "unlikely to have a detrimental effect on holistic advic...

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