Parmenion CEO: 'Adviser platform sentiment is going backwards'

‘All platforms claim that they can solve a problem’

Isabel Baxter
clock • 2 min read

Adviser sentiment towards platforms is ‘going backwards’, delegates heard.

Speaking at Timeline's Adviser 3.0 conference today (16 May) Parmenion chief executive Martin Jennings spoke on the myths of platforms. He went back to the year 2000 when the platform market began to "take off". "You needed a commission reconciliation problem." Jennings noted. Problems began to solve problems, he said, such as advisers could get a single client view and look online for an evaluation. "In the platform world, we have systems to run your business, the advice process, your accounts and the asset management side." "You have to look at the end-to-end change, otherw...

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