Alltrust debuts white-labelled platform with Platform One

£2.5bn pension provider aims to build on its support for IFAs

Sahar Nazir
clock • 1 min read

Pension provider Alltrust has partnered with Platform One to build a white-label investment and custody platform.

The platform will offer a range of Alltrust products, including simple self-invested personal pensions (SIPPs), full SIPPs, family pension trusts, and small self-administered schemes (SSAS), all offered at a market price of ten basis points. Alltrust managing director James Floyd said the white-label solution consists of a "client-centric offering that notably enhances our value proposition". "It bolsters our commitment to supporting IFAs and clients with efficient solutions, which are fundamental to our business strategy," he said. Platform One chief executive Alex Cowan-Sanluis s...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Why good advice relies on asking difficult questions

Why good advice relies on asking difficult questions

Difficult questions a 'core feature' of good advice

Ahmed Bawa
clock 21 November 2025 • 4 min read
Advice firm revenues hit £6bn in 2024 but job numbers fall

Advice firm revenues hit £6bn in 2024 but job numbers fall

Retail investment adviser posts across all firms fell to 37,441

Isabel Baxter
clock 21 November 2025 • 2 min read
Feel Good Friday: Castlefield sponsors and takes part in annual sleepout

Feel Good Friday: Castlefield sponsors and takes part in annual sleepout

Event has raised £28,334 so far

Professional Adviser
clock 21 November 2025 • 1 min read