'Watershed moment for financial services': FCA unveils final Consumer Duty rules to improve customer outcomes

'Huge undertaking'

clock • 6 min read
The FCA headquarters

The FCA headquarters

The Financial Conduct Authority (FCA) has published final guidance for firms to implement its new Consumer Duty rules, which the regulator says will lead to a "major shift in financial services".

The new rules, which come into effect on 31 July 2023 for new and existing products and services currently on sale, will improve how firms serve consumers by requiring them to act to deliver better...

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