Less than 7% of advisers have a strategy for advising women - Schroders survey

‘Unlocking the inheritance economy’

Ayesha Venkataraman
clock • 2 min read

As few as 7% of advisers have a differentiated sales and marketing strategy for female clients, according to Schroders’ annual adviser survey.

The annual survey gathered the views of more than 200 advisers in November 2021. While there has been much discussion on the importance of generational wealth transfer, with almost 80% of advisers seeing it to be an opportunity and succession planning was identified as a growing concern, "the importance of women is often overlooked," the report said. "During the last few years, as the challenge of wealth transfer has come to the fore, the focus has been on transfer of wealth to the next generation," said Gillian Hepburn(pictured), head of intermediary solutions at Schroders. "However,...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

What do younger clients really want from their adviser?

What do younger clients really want from their adviser?

'They're going to need all the help they can get'

Justin Cash
clock 21 October 2026 • 5 min read
CII and PFS celebrate more than 300 chartered graduates

CII and PFS celebrate more than 300 chartered graduates

347 graduate from CII and PFS

Sophia Panayi
clock 21 October 2026 • 2 min read
True Potential Wealth Management CEO calls for 'clear set of decisions' in upcoming Budget

True Potential Wealth Management CEO calls for 'clear set of decisions' in upcoming Budget

Short-term policy decisions ‘disturb’ advice landscape

Sophia Panayi
clock 20 October 2026 • 2 min read