ASI to rebrand UK fund range following merger

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Beth Brearley
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Standard Life Aberdeen CEO Keith Skeoch
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Standard Life Aberdeen CEO Keith Skeoch

Aberdeen Standard Investments (ASI) has made the decision to rebrand its UK funds following the merger of Aberdeen Asset Management and Standard Life.

The names of the majority of the UK funds will be prefixed with 'ASI' in place of 'Aberdeen' or 'Standard Life Investments', as of 7 August. ASI said it was making the changes alongside updates to the...

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