Women keen to invest but worry about losing money - research

Only 31% go to IFAs

Sophie King
clock • 1 min read

Half of women (49%) believe they are just as interested in investing as men, but just as many are concerned about choosing the wrong investment and losing money, research by YouGov and Like Minds has found.

The study, which surveyed 1,094 women, found half (51%) of respondents were worried about losing money as a result of picking the wrong investment. A similar proportion (47%), however, thought women were "at least as confident as men" when it came to investing their money. Elsewhere, the research found that, while a third of women said advisers would be their first port of call for financial advice, 37% felt advisers were too expensive. The participants said consumer finance websites would be their second choice (24%) to help them with their investment decisions, while a close relativ...

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