Pensions dominate sales as platforms attract £55bn in 2017

£102m total asset growth

Tom Ellis
clock • 1 min read

The platform market saw the majority of its £55bn net sales flow into pension products in 2017, according to Fundscape's latest report.

It said almost two-thirds (63%) of industry net flows went into pension and self-invested personal pension (SIPP) wrappers, despite only accounting for one-third (33%) of existing platform assets. ISAs contributed to 15% of 2017 net sales. Total assets on platforms across advised, D2C and corporate and institutional now sit at around £590bn, according to Fundscape, while about £350m of retail advised assets now sit on platforms, plus £113m in corporate or institutional and £125m in D2C platforms. It said gross sales in Q4 were almost £33bn, which is the second best quarter on record. ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Clive Waller on platforms sector change and a new sponsor for the Vanguard UK Platform Awards

Clive Waller on platforms sector change and a new sponsor for the Vanguard UK Platform Awards

The Vanguard UK Platform Awards in association with The Platforms Association

Clive Waller
clock 04 March 2026 • 2 min read
Vanguard to sponsor UK Platform Awards

Vanguard to sponsor UK Platform Awards

Professional Adviser continues as media partner

Professional Adviser
clock 04 March 2026 • 1 min read
Perspectives on platforms and progress – past, present and future

Perspectives on platforms and progress – past, present and future

'Platform providers need as much input as they can get if they want to stay ahead of the curve'

Steve Andrews
clock 19 February 2026 • 4 min read