Behaviour has bigger impact on financial education than facts - research

Research from communications experts like minds and emotional intelligence specialist The School of Life found "human behaviour" challenges needed to be addressed first by the industry in order to engage consumers on financial education. This included incorporating psychological factors through understanding how people think and feel, as well as philosophical factors, by giving real-life meaning to the concept of saving and managing money. The study detected a "general disinterest" in financial information and an inability from respondents to envisage their financial future more than ...