Two-thirds of advisers expect demand for 'smoothed' multi-asset to grow

Research by Prudential

Victoria McKeever
clock • 3 min read

More than two-thirds of advisers predict growth in demand for 'smoothed' multi-asset solutions over the next two years, according to research from Prudential.

The insurer found 37% of advisers expected the sector to grow more quickly over the next two years, while 33% predict it will maintain the current pace of expansion. About one in five thought expansion would slow and 1% expected a decline. The research was conducted in October 2016, among 109 financial advisers nationwide. 'Smoothing' involves holding back returns when markets outperform in order to cushion the blow in the event of a downturn. The practice aims to ensure investors see a consistent level of returns despite turbulent market conditions.  Prudential investment expert Paul...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Investment

Fifty years after 'Bogle's Folly', what comes next for financial advice?

Fifty years after 'Bogle's Folly', what comes next for financial advice?

'Indexing will continue to grow, but the wrapper through which investors access it will change'

Gillian Hepburn
clock 12 October 2026 • 4 min read
Chris Justham: Why the industry must 'entertain and engage' investors

Chris Justham: Why the industry must 'entertain and engage' investors

‘We can’t just offer them a dry cracker and ask them to chew it down’

Chris Justham
clock 07 October 2026 • 3 min read
Jupiter Merlin makes 'keystone' changes and cuts charges on Select range to attract advisers

Jupiter Merlin makes 'keystone' changes and cuts charges on Select range to attract advisers

Two new funds launched

Michael Nelson
clock 06 October 2026 • 6 min read