Key Retirement cuts pension advice operation

The annuity broker and equity release specialist began an advice arm for pension clients in 2014. The firm worked with annuity expert Billy Burrows to build a telephone-based service offering regulated advice on smaller pots.  However, Key Retirement said its core market of clients with between £50,000 and £100,000 in pension assets were "shying away" from wanting to pay for advice. Technical director Dean Mirfin also said while this group was underserved by the advice market many of them were not keen on taking advice where they had clear goals. He said: "As a result we have ma...