The age of generosity - the cost of supporting families and friends

clock

In the last couple of years, the rising cost of living has impacted everyone. Its effects have been felt strongly by the young - struggling with unemployment and seemingly unattainable life goals, and the older generation - as they look to maintain their lifestyle on a fixed income.

With these growing financial pressures, people are turning to their family for help. Aviva's latest Real Retirement Report looks at the scale of this issue and what impact it has on the UK's over-55s. • How do the over-55s support their families? • Who do they support the most? • What impact does this have on them personally? In this latest edition, Aviva also introduce the ‘Over-55's Financial Fears Index'. Using 12 separate indicators, we track how this group sees the prospect for their short-term (six months) and long-term (five years) financial future and reveal that - ahead of ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Income

The role of annuities: 'Placing the onus on savers to act autonomously is improvident'

The role of annuities: 'Placing the onus on savers to act autonomously is improvident'

'Savers have reacted positively to this so-called "flex-then-fix" approach'

Matthew Morris
clock 24 September 2025 • 3 min read
A refreshed conversation on retirement – the road to a rewarding later life

A refreshed conversation on retirement – the road to a rewarding later life

‘Retirement is not a once-and-done process’

Lorna Shah
clock 05 September 2025 • 4 min read
UK borrowing costs rise as gilt yields surge to near 27-year high

UK borrowing costs rise as gilt yields surge to near 27-year high

30-Year gilt yields rose to highs last seen in 1998 on Monday

Linus Uhlig
clock 19 August 2025 • 2 min read