Ascentric establishes IFA focus groups

Each focus group will consist of between 15 and 20 firms drawn from the Royal London-owned wrap's current panel of 50 advisory firms. "When a new proposition is considered or we require further guidance from advisers on one that has already been approved, a focus group will be set up," explained head of marketing Dominic Ventham (pictured).  "Contact will be made with a number of firms from our panel on a rota basis, briefing them in detail on the objective of the proposition, requirement and timescale for the feedback." He added the rolling focus groups will ensure the platform's ...