Framing questions in the right way can completely change the relationship advisers have with their clients and get to the heart of what they need.
That's according to Bob Perry, a neuro-linguistic programming (NLP) expert from the Chiswick Partnership, who presented a session at the recent Personal Finance Society conference. In this video, he explains what NLP is and how it can help you with your clients. It outlines the key questions you should be asking to get customers in the right frame of mind to communicate openly with you.
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