PruProtect calls for protection to be compulsory

The provider revealed it made a profit of £2.2m in the half year to June with a market share of around 7%. Its range of products released this year is accounting for around 30% of new business requests, although this is predominantly through the whole of life (WoL) and accelerator plans. Speaking at a media briefing to announce the results, Deepak Jobanputra, actuarial and product director at PruProtect, addressed the concept of simple products and suggested that, for the public's good, protection should be mandatory. "What the market interprets as simple is around price and theref...