Advisers warn of portal pricing threat to whole of market advice

Laura Miller
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Advisers have warned their whole of market status could be threatened by the number of different ‘best quotes' on offer from financial research portals.

The Money Advice Service (MAS), Assureweb and Avelo Exchange claim to offer a quicker alternative to calling life companies direct while offering the best available quote on a range of financial products. But some advisers comparing quotes across the three tools found they returned different ‘best’ quotes for the same client, as providers were knocked off some results lists despite offering the top deal on others. Mark Loosmore, from IT consultancy AT8, said: “There shouldn’t be this inconsistency. Post-RDR this may come down to a discussion about what whole of market really means.” ...

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