LifeSearch positive as under-35s increase protection sales

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LifeSearch has revealed it arranged £4bn worth of cover and saw a 10% increase in the number of under 35-year-olds who took out protection products last year.

The advice firm believes the figures indicate the protection market is on the up but warned that the impending European Court of Justice (ECJ) ruling on gender pricing could be ‘nonsensical.' In total the firm protected 45,000 lives in 2010 and found 20% more women than men bought critical illness plans, bucking the trend in protection sales. It also noted 34 rate changes by insurers over the last 12 months and dealt with 166 claims. Matt Morris, senior policy adviser at LifeSearch, was generally positive about the present state of the protection marker but noted the significance o...

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