Aviva 'could target Pru's UK business'

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Industry commentators say Aviva could set its sights on arch-rival Prudential, which is still recovering from its failed $20bn takeover of AIG's Asian business.

The Guardian understands Aviva would be keen to target Prudential's UK arm for takeover if its rival opts to break itself up by demerging or selling its British, Asian and US operations. Aviva chief Andrew Moss previously said the company is only interested in making bolt-on acquisitions, but industry sources say the company would now look at Prudential's UK business if it was made available. One senior executive said: "Moss would be unwilling to pass up an opportunity to buy Prudential's British business - valued at more than £5bn - which could be merged with Aviva's UK interests. Bu...

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