HM Treasury has today announced the beginning of a pilot scheme to discover how Generic Financial Advice (GFA) might work in practice.
The pilot, part of the Thoresen Independent Review, will be run in partnership with Consumer Direct, Citizens Advice Bureau, Cumbria County Council, Agilisys, and A4e. Initially, pilots will take place in the North West, London, Staffordshire and South Yorkshire. The Treasury says the pilot scheme will test a range of options and evidence, which have been gathered as part of the review, to see how GFA services can best be provided. The pilot will test GFA across telephone, web and face-to-face channels to over 5000 consumers. GFAs will provide guidance and information, rather than the ...
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