Liverpool Victoria (LV=) is offering advisers an extra 10% commission on its protection products if they use its ‘express route' application method.
The friendly society says the incentive is designed to alleviate the adviser workload and reduce the risk of non-disclosure on protection applications. The ‘express’ method involves the adviser filling in online only basic details about the client and submitting them to LV=. The insurer, which then continues the procedure via its UK-based tele-interviewing team, says this route “creates an environment which ensures appropriate risk management information is obtained”. Stuart Tragheim, director of intermediary strategy and business development at LV=, says: “We’re focused on supporting ad...
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