Paaleads.com says it will no longer allow brokers to select the third party source of their customer leads.
The lead distributor for Moneysupermarket.com claims it took the decision due to adviser feedback, which suggested the current system had become complex and reduced consistency in lead flow. In future, advisers using paaleads.com will have the choice between Moneysupermarket.com leads and a multi-source lead type combining various third party websites. Paaleads.com says advisers will still be able to identify the source of a specific lead to ensure lead quality is maintained. Simon Williams, business development director at paaleads.com, says the firm is acting on adviser feedback indica...
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