Money Portal is offering its member firms an added incentive to adopt the principles of TCF by promising to give them a better valuation when and if they are sold.
The company sets a benchmark value for businesses when advisers retire or sell up, but Money Portal says it will boost that value if they have a lower risk rating. The scheme is part of the firm’s Entelechy project, a new service model it is suggesting its members adopt to keep pace with regulatory changes in the industry. Alan Easter, head of group money and distribution at Money Portal, says: “What happens to an IFA business if it is sold and how is that business valued? “We say we’ll set the benchmark value. If somebody wants to pay more for it, that is fine. But we will set a guarant...
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