Promoting group IP as an absence management tool can help IFAs overcome the traditional sales barriers, says Nick Homer
Many employers are faced with the harsh reality that their current approach towards employee long-term sickness absence will be unsustainable. Employers need to overhaul their entire philosophy towards employee absence ' both the procedures they follow and the benefits they provide. Although it is sometimes argued that group income protection (IP) sales can be marred by barriers such as cost and problems associated with underwriting, in the current climate the benefits employers can gain by investing in a scheme outweigh any negative pre-conceptions clients may hold. The dilemma emplo...
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