What re-platformers say ... and what they may really think

Transition in translation

Tom Ellis
clock • 4 min read

To mark Aegon's migration of Cofunds customers to a new platform last weekend, Tom Ellis looks back at four of the biggest projects of the last 12 months, noting what those involved said at the time - and what he suspects they may have been thinking.

Aegon completes Cofunds migration Earlier this week Aegon completed, apparently rather successfully, the migration of 400,000 Cofunds users to its new ARC-based platform. Here is what Aegon chief distribution and marketing officer Mark Till said - and what he could be forgiven for thinking. What he said: "After a busy weekend, we're pleased to confirm the technology upgrade has completed." What he may have thought: "We may have spent a fortune on pizza and Red Bull for the team but it was probably still a bit mean to make them work that hard over such a beautiful bank holiday weeken...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Advised platform AUM tops £711bn in Q3 with new business hitting 'all-time highs'

Advised platform AUM tops £711bn in Q3 with new business hitting 'all-time highs'

Headed towards a ‘record-breaking year’

Jenna Brown
clock 06 November 2025 • 2 min read
Embark 'working to resolve delays' after advisers flag transfer backlogs

Embark 'working to resolve delays' after advisers flag transfer backlogs

One client was unable to complete £400,000 pension transfer for over two months

Sahar Nazir
clock 03 November 2025 • 3 min read
Platform innovation: Terry Huddart on 7IM's Online Reporting

Platform innovation: Terry Huddart on 7IM's Online Reporting

'It's a fundamental upgrade to the client area of the platform'

Terry Huddart
clock 24 October 2025 • 6 min read