Avoiding the pitfalls

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The interaction of PMI providers and their customers at point of claim can be tricky. Lisa Hall outlines the pitfalls to be avoided

Every insurance claimant deserves exceptional service – after all, it is the claims service that they buy when they hand over their premiums. But perhaps those individuals claiming on a healthcare policy should be given even greater attention and care, notwithstanding the fact that they may belong to a group scheme where their employer pays the premium. Health claims are very often deeply personal and delicate in nature. They can also be extremely complex, long drawn-out and fraught with technicalities and jargon. So those handling the claim need to be sensitive and alert to the anxietie...

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