Better Business: How can you select the right platform?

clock

With the number of platforms increasing and competition intensifying, advisers need to take more time selecting the right platform for their clients, writes Skandia's Jeremy Mugridge.

The amount of business advisers are placing on platforms is growing rapidly, and the number of platforms is increasing in line with this demand. These two factors combined raise the importance of platform due diligence. A few years ago the use of platforms was limited to ISAs or unwrapped unit trusts and OEICs. However, most platforms now offer a full range of product wrappers including pensions and bonds. As a result platforms are fast becoming a fundamental part of advisers’ businesses and it is increasingly important for advisers to select the right platform or panel of platforms for ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

FNZ launches adviser-focused AI tool as personalisation demand grows

FNZ launches adviser-focused AI tool as personalisation demand grows

Generative AI solution intended to cut admin time and help advisers meet Consumer Duty standards

Sahar Nazir
clock 19 August 2025 • 2 min read
Scottish Widows' Bold predicts adviser 'flight to trusted quality' in fragmented platform market

Scottish Widows' Bold predicts adviser 'flight to trusted quality' in fragmented platform market

‘There will be potential platform consolidation’

Jenna Brown
clock 18 August 2025 • 6 min read
Aviva platform net flows climb 28%

Aviva platform net flows climb 28%

Driven by higher adviser client retention and expanding direct wealth channel

Sahar Nazir
clock 14 August 2025 • 2 min read