Paraplanner Zone: Svenja Keller

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Svenja Keller joined John Lamb Partnership in October 2008 in her first paraplanning role and just over a year later scooped the Paraplanner of the Year title at the Professional Adviser Awards 2010.

Hot on the heels of winning her award, Svenja was promoted to adviser at John Lamb. Here she tells us about her new role and the transition from paraplanner to adviser. Q. How did you feel winning the award and do you think it was a platform for your promotion to adviser? A. I was very happy to win my award and it was a real surprise. And yes, I guess the award did play a part in my promotion to adviser. Q. What is your new role? A. I am an adviser, so it is a financial planning role. I deal with all aspects of financial planning, apart from mortgages. There are nine advisers at John La...

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