Healthier attitude

Professional Adviser
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Insurers are now working with employers to rehabilitate and maintain the health of their employees. But good communication will be vital if this new integrated approach is to succeed, believes Stav O'Doherty

Let's fast-forward to the year 2050. Genetic engineering has advanced in leaps and bounds, and everyone - not just the wealthy - can now have designer babies. There are cures for most illnesses, including cancer, and disease has almost been eradicated in the western world. Employees live longer and healthier lives. Employers' profits continue to increase; the stock markets reach stratospheric levels, with the FT index hitting 10,000. In 2050, with a much healthier workforce, there is little need for an employer to buy protection such as private medical insurance (PMI) to reimburse the cos...

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