Get up to speed

Less than a decade ago, the idea that general insurance would become one of the most compared, quoted and purchased online products may have seemed a little far-fetched. Likewise, the very idea of selling direct via the internet was, for most regulated IFAs, only a faint threat several years ago. More recently, however, the number of general insurance and 'non-advised' life insurance products being sold online has grown significantly. During the heady dot-com boom of the late 90s, many welcomed the arrival of internet-based services that allowed consumers to compare product prices and fea...