Long term care

For quite some time, the long term care (LTC) market has remained fairly quiet. The sector has seen little innovation in terms of product development, and although sales have been growing in the immediate needs sector, they have continued to fall in the pre-funded market. A new idea – with problems? However, all that has changed in the last few months as the sector has undergone a great deal of upheaval. The Pension Annuity Friendly Society (PAFS) launched a new pre-funded product that combined insurance and investment, the first of its kind in the dwindling sector. (Unfortunately, data...