Cash plans

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Further opportunity in the corporate sector and growing adviser interest has prompted the healthcare cash plan market to flourish, says Johanna Gornitzki Click here to download pdf

Last year proved a successful year for the healthcare cash plan market. So much so, several providers have even cited 2004 as the best ever year for the sector and forecasts suggest that the good times are here to stay. This has not always been the case however. This upswing follows a four-year drought for cash plans, during which time the market was not only tainted by low demand but also haunted by poor sales figures. As revealed in Laing & Buisson's Health & Care Cover UK Market Sector Report 2004, not only has the contributor base fallen by 3% since 1999, but the broader picture shows...

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