The Department for Work and Pensions (DWP) spent nearly £800,000 on partnering with Gogglebox to produce a series of adverts to promote the benefits of saving for retirement.
The government department commissioned adverts, which see the Gogglebox families talk about their own pension accounts, while also reviewing a previous DWP advert. In response to a Freedom of Information...
Two global vehicles
'Further plug advice gap'
Must appoint separate CEOs and boards
Advisers do come out well
Will report to Mark Till