VitalityLife launches client health risk calculator

Shows risk of death

Hannah Godfrey
clock • 1 min read

VitalityLife has launched a risk calculator that is able to work out the likelihood of clients facing ill health by putting in some basic, personal information.

Vitality's calculator can produce a personalised risk report based on age, gender and smoker status in less than a minute. After inputting the data, the firm said, the tool will show the percentage likelihood of being unable to work for one month or more through ill-health, the likelihood of experiencing a serious illness and the risk of early death. Additionally, it can calculate how these percentages could improve should the client engage in a healthier lifestyle. In June, Vitality entered the long-term savings market with a proposition that sets out to reward healthy lifestyle c...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Protection

Consumer Duty: Two years on – the protection impact

Consumer Duty: Two years on – the protection impact

Impact on the market and next steps

Jaskeet Briah
clock 01 August 2025 • 5 min read
Alcohol, Britain, one night stands and smartwatches… what does Gen Z really think?

Alcohol, Britain, one night stands and smartwatches… what does Gen Z really think?

'Listening to younger people is as refreshing as it is challenging. But ignoring it isn't an option'

Kevin Carr
clock 24 July 2025 • 4 min read
Group life cover excluded from IHT liability

Group life cover excluded from IHT liability

HMRC decision on protection and inheritance tax

Cameron Roberts
clock 23 July 2025 • 2 min read