Just how far should AI go in the MPS space? Tony Wilkinson explores the issues...
As model portfolio services (MPS) continue to grow in popularity, the level of interest in this marketplace appears to show no end. With new entrants, product ranges, and tools launching regularly, competition and efficiencies are helping to drive down fees— benefiting both advisers and clients. While much of this efficiency may come from technology, firms are increasingly exploring the use of artificial intelligence (AI) to push these gains even further. But how far should AI go in the MPS space? Which function in the MPS ecosystem will benefit the most from its use, and how will ...
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