The AI puzzle: Balancing threat and potential across financial services

'Regulators may be ill-equipped to deal with the AI challenge'

clock • 3 min read

At first glance, AI might seem like a threat to traditional human-centric advice, but actually, it could become a tool that could augment the capabilities of financial advisers, writes Laith Khalaf

In an age where big data and machine learning are more than just buzzwords, the potential for artificial intelligence (AI) to add an extra leg to the technological revolution is palpable, including in our own industry. Sophisticated AI systems could mine and analyse massive data sets, spotting patterns and trends that would be otherwise undetectable, and executing trades at speeds that humans simply can't match. We could see AI take on more complex tasks, such as interpreting financial reports, analysing economic indicators, or assessing the impact of geopolitical events on market tre...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Dynamic Planner CEO on AI's role in 'trusted advice'

Dynamic Planner CEO on AI's role in 'trusted advice'

‘The challenge is that delivering advice is hard’

Isabel Baxter
clock 09 December 2025 • 6 min read
FCA reveals first group of financial firms to take part in AI testing

FCA reveals first group of financial firms to take part in AI testing

To deploy ‘safe and responsible’ AI

Cristian Angeloni
clock 03 December 2025 • 1 min read
Providers have 'clear role' to help advice firms with AI governance support

Providers have 'clear role' to help advice firms with AI governance support

Less than 5% of advisers have a full AI policy

Isabel Baxter
clock 02 December 2025 • 3 min read