The human firewall: Five AI scams advisers should be aware of

Countermeasures to prevent falling prey to these cyberattacks

clock • 4 min read

Louise Cockburn highlights five emerging AI scams and urges advisers to talk to clients about the risks using the 'trust but verify' mantra

The rise of artificial intelligence (AI) and cost of living crisis represents a perfect storm for people falling foul of AI scams. For advisers and providers alike, it's important to understand and mitigate risks to safeguard both your business and clients' finances. Here, we'll explore five emerging AI scams and provide countermeasures to prevent falling prey to these cyberattacks. 1. Voice-mimicking scams These scams involve generative AI systems taking samples of clients' voices in order to imitate them and requesting financial transfers or sensitive information. This deception b...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Timeline unveils AI assistant for advisers

Timeline unveils AI assistant for advisers

Launches Pennee and adds third-party DFMs to platform

Isabel Baxter
clock 14 May 2026 • 2 min read
HMRC signs £175m ten-year AI and sovereign data deal

HMRC signs £175m ten-year AI and sovereign data deal

Quantexa selected by HMRC

Jenna Brown
clock 14 May 2026 • 2 min read
How not to fall for the AI plausibility trap

How not to fall for the AI plausibility trap

'Trust in financial advice takes years to build. It has never been easier to put at risk'

Tadhg Buckley
clock 07 May 2026 • 3 min read