Brendan Llewellyn looks at the adviser/BDM relationship and outlines exactly what works and what doesn't...
Considering how important business development managers (BDMs) are for both parties - providers and advisers - there's not a lot of information around on what advisers need from a BDM and whether they get what they need. So Adviser Home and Gareth Davies, of Davies Marsh, specialist recruiter and commentator in this sector got together to look deeper into all this and create a BDM Benchmark. First up it's clear that BDMs are still really important to advisers - with a 97% score on this dimension. There are fewer BDMs than there used to be and some advisers can't always get hold of one...
To continue reading this article...
Join Professional Adviser
- Unlimited access to real-time news, industry insights and market intelligence.
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters.
- Make smart business decisions with the latest developments in regulation, investing retirement and protection.
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes.