Ruth Handcock: Why investing in culture could give you a competitive edge in 2021

Maintaining culture in a virtual world

clock • 5 min read
Ruth Hancock: "In my eyes, a business’s culture is the behaviours that guide the way people act when no-one is looking."
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Ruth Hancock: "In my eyes, a business’s culture is the behaviours that guide the way people act when no-one is looking."

After all the disruption of the past year it has been especially tough to maintain company culture, writes Ruth Handcock, who looks at why it is such a crucial part of a business

2020 has been an extraordinarily challenging year. We've had to contend with the disruption of a global pandemic, plus a market crash, a partial-recovery, and an ever-changing economic outlook. These circumstances...

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