Scott Hopkinson: Why advisers need to bring down their average client age

'Take pro-active steps'

clock • 5 min read

There is a common misconception among IFA business owners that a more mature business automatically creates a more valuable asset at the point of sale, writes Scott Hopkinson. However, he argues some recent research is a wake-up call for the sector…

Many IFA firms believe the value of their business is constantly increasing as their expertise and reputation within the market grows, and this generally holds true. Though if this view coincides with the trend that as a business matures then so does the average age of the firm's clients, then there may be a nasty surprise in store. Following this trajectory, one would assume that a well-established and consistent client base would result in ever-increasing revenues, moving away from initial fees and new business often associated with the on-boarding of new and younger clients, toward...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Women in Financial Advice Awards 2026: Shortlists revealed!

Women in Financial Advice Awards 2026: Shortlists revealed!

All the winners will be announced at a celebratory gala dinner on 4 November

Professional Adviser
clock 15 July 2026 • 10 min read
The human question: How PE-backed firms can retain their talent

The human question: How PE-backed firms can retain their talent

'In a people business, cultural integration is key to preserving client trust, adviser continuity and value'

Andrew Houghton
clock 15 July 2026 • 4 min read
HSBC to roll out targeted support later this year

HSBC to roll out targeted support later this year

Bank has applied for its pre-application support service

Sophia Panayi
clock 14 July 2026 • 2 min read