Armchair Critic: Why we should be addressing the 3 Capital Model

The main reason there is a lack of engagement with the public is that we as an industry do not, in general, engage with the whole money picture as seen by consumers. Their money has three main parts - their income, their spending and their saving. The last bit is the smallest bit, yet that is the only bit we address. So, if we addressed their income and their expenditure we would stand a better chance of engaging with more consumers on their terms. So, firstly, their income. We should - whether we are financial services providers, advisers or platforms - offer what people need on income....